Craft KPIs
01: Reduce our emissions from air freight with 30% by
02: 2025 50% reduction in emissions from Craft cars by 2025
"Transporting by boat instead of by plane reduces carbon dioxide emissions 20-30 times."
Our stated goal is to minimize greenhouse gas emissions from our daily operations. To achieve this, we choose the most sustainable transportation method appropriate to the distance. Since air freight has a significantly larger carbon footprint compared to shipping by sea or rail, we work hard to prevent our containers from ever being airborne.
However, the most sustainable journey is often the shortest. That is why we are striving to reduce the need to send physical samples and produce more products closer to the market in the future. Today, we have production facilities on every continent, and our long-term ambition is to increase the proportion of local and regional manufacturing.